Walker e-Books

Check out our blogs featuring Walker’s brightest individuals discussing topics about customer intelligence.

CX Storytelling WorkbookCX Storytelling Workbook
Is storytelling listed in your job description? Probably not. And yet, it is a valuable skill to…...

Measuring CX eBookMeasuring CX eBook
New tools and emerging techniques are providing better options for business leaders to capture the…...

Blog Book - Managing Strategic AccountsBlog Book - Managing Strategic Accounts
New tools and emerging techniques are providing better options for business leaders to capture the…...

Blog Book - Customer Focused Goal SettingBlog Book - Customer Focused Goal Setting
Measuring company performance leads naturally to the impulse to set a goal. Goal-setting is a…...

Blog Book - Taking Action on Customer Insights Blog Book - Taking Action on Customer Insights
Taking action is often the greatest obstacle for customer strategists. To do it right, you have to…...

Blog Book - The Loyalty MatrixBlog Book - The Loyalty Matrix
Our latest Blog Book is about Walker's Loyalty Matrix, a framework for measuring loyalty and…...

Blog Book - CommunicationBlog Book - Communication
Can't keep up with our blog? Download this eBook to read the best, most thought provoking blog…...

Blog Book - Predictive AnalyticsBlog Book - Predictive Analytics
Lately, there is a lot of talk about predictive analytics and big data–and with good reason.…...

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