Mark RatekinSenior Vice President, Client Service and Resource Management Mark is responsible for assisting clients in identifying and quantifying the financial linkage of their customer loyalty management programs. He plays an active role in translating program findings and conclusions into actionable recommendations and works with management and employees to facilitate the implementation of program findings into quality improvement strategies. In addition to his duties to clients, Mark is responsible for the development and deployment of Walker's pricing and scheduling strategies. In this role, he is focused on ensuring that Walker's staffing levels, skills, service offerings and pricing are in synchronization with client demand. Prior to joining Walker, Mark was a project director for Emmis Broadcasting, where he assisted in the design, execution and reporting of market research projects for the broadcasting industry. He earned his bachelor's degree in psychology from Wabash College and his M.B.A. from Anderson University.
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