Don't Let Your Brand Make False Promises

The CX Leader Podcast with Steve Walker

A resource for CX leaders

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CX Leader Podcast with Steve Walker

The CX Leader Podcast with host Steve Walker provides insights for business leaders to improve their business results by unlocking the potential of their customer experience, helping their customers and prospects want to do more business.

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Don't let your brand make false promises

Does your brand make a promise to your customers? Then you need to make certain your CX program can deliver on that promise! Steve welcomes back Jennifer Batley, a vice president and certified customer experience professional at Walker, for a discussion on how to make certain your brand aligns with your customer experience.

Resources:

Aligning Your Brand and CX

Webcast: Watch our recent webcast on aligning your brand and CX:

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CX Strategy Aligns with Brand Promises

Case Study: Read about how ARRIS aligned their vision to be a technology company with a human point of view, aligning their brand and CX efforts.

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