The CX Leader Podcast: The Influence of Technology on CX

A resource for CX leaders

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Data Rich, Insight Poor

The art of transforming data into customer intelligence

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Companies today are saturated in data, but have a thirst for insights. And, as the tsunami of data continues to grow, companies are asking themselves, “How do we use this data to create meaningful insights that give our company a competitive advantage?” 

Walker is releasing an innovative study designed to help B-to-B companies narrow in on the key essentials to dramatically increase the way insights are generated and put to use in today’s organizations. 

You will learn:

  • The findings of our latest study providing a revealing look into the use and misuse of data

  • The reasons why big data is still a really big deal

  • A framework for creating insights from big data – six key steps that can work for you. 


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