The ROI of CX Initiatives
Methods for validating your customer strategy
CX leaders are charged with driving impact and proving a return their initiatives. This session will provide methods and models for forecasting, measuring, and validating the proven business benefits of customers experience initiatives.
You will learn:
The case for validation – why it is an important component of any customer experience strategy.
Frameworks for proving the ROI of customer experience initiatives.
Tips and advice on what is most appropriate for your organization.