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The CX Leader Podcast: The Influence of Technology on CX

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The ROI of CX Initiatives

Methods for validating your customer strategy

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CX leaders are charged with driving impact and proving a return their initiatives. This session will provide methods and models for forecasting, measuring, and validating the proven business benefits of customers experience initiatives.

You will learn:

  • The case for validation – why it is an important component of any customer experience strategy.

  • Frameworks for proving the ROI of customer experience initiatives.

  • Tips and advice on what is most appropriate for your organization.

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