Customers, employees, and partners provide valuable input through a variety of channels, including emails, participating on councils, responding to surveys, calling into the support center, and many more. As communication methods multiply, companies are challenged with analyzing all these written and spoken communications, and turning them into something that can be used to better understand and serve customers.
Walker’s text analytics services are based on industry-leading natural language processing (NLP) technology. It leverages sentiment and text analytics to turn words into a structure that can be analyzed and used to guide business decisions.
Walker clients combine text analytics with structured feedback to create a holistic view – a complete picture of their customers.