Breakthrough Mapping


A resource for CX and XM professionals.

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Deliberate design of exceptional experiences

Too often, innovation is interpreted as product innovation. Yet, we believe true innovation centers the broader experience – how customers interact with the organization, including interactions with people, processes, and products.

Building upon our successful journey mapping solution, Walker has developed a highly creative and interactive process to develop breakthrough experiences that set your company apart from the competition. We help companies:

  • Go beyond fixing problems to designing unique experiences
  • Help CX leaders become the catalyst for creating ideal experiences
  • Identify experiences that give your company a clear competitive edge