BRAD HARMON, CCXP
Vice President, Advisory Services
Brad manages relationships with Walker clients from identification of business needs through the design, implementation, analysis and communicating results of specific programs. He leads customer listening initiatives with clients, using tools including strategic assessments and journey mapping, to develop customer-focused initiatives. He helps to gather, organize, analyze and interpret customer insights in the context of business performance, helping companies link them to operational and financial metrics and estimating the ROI of improvement efforts. Overall, Brad helps companies evolve their customer strategies to help them gain the sustained competitive advantage that comes from delivering an exceptional experience.
Brad has been with Walker since 1996. Prior to his current position, Brad’s experience at Walker included graphics and reporting, conducting global customer loyalty research and serving as the director of client services. His client experience spans a variety of industries, including high tech, financial services, manufacturing, consumer packaged goods and pharmaceuticals. Brad has worked with clients such as American Express, Pepsi Beverages Company, Cisco Systems, Monster.com, the US Federal Reserve and First Data Corporation. Currently, he focuses his attention on clients including Tetra Pak, NetApp, Ingersoll Rand, BMC Software and Elanco.
Achievements and Affiliations
Brad holds a bachelor’s degree from Ball State and an MBA from Anderson University. He is a member of the Customer Experience Professionals Association (CXPA), where he serves as a customer experience mentor. He is also a Certified Customer Experience Professional (CCXP).