B-to-B CX Summit Arizona Biltmore – Scottsdale, AZ April 29 - May 1, 2014

The only event focused on the latest and best customer strategies for B-to-B companies.

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B-to-B CX Summit

Data Rich, Insight Poor The art of transforming data
into customer intelligence

May 22nd – 1:00 pm EST

Register now for our latest Walker Insights Webcast.

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Walker Webcast

Predict Customer Behavior

See how advanced analytics provides clarity in a complex world

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Predict Behavior

B-TO-B is Different

We specialize in B-to-B – read our white paper series
on customer experience strategies for B-to-B companies

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Technology To Accelerate

Our approach is different – We tailor technology solutions to fit the
unique needs of each user.

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Walker Clients Perform Better

Walker clients dramatically out-perform the market. Read more about
the Walker Index.

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Walker Clients
  • Innovative Solutions
  • Success Stories
  • Walker Blogs
  • White Papers

Customer Intelligence

Walker helps companies become more intelligent about their customers by understanding the customer’s perspective and anticipating their needs. We use predictive analytics and other innovative approaches to retain and grow customer relationships. And, it works. The Walker Index shows that our clients outperform the market 7 to 1.

Retain More

Create a foundation for growth through long lasting customer relationships.

Mergers &

Accelerate value creation, manage risk during acquisitions.

Predict Customer Behavior

Anticipate customer needs with predictive analytics.


Walker Success Stories

Taking Action Produces Big Payoff

Taking Action Produces Big Payoff

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A leading provider of technology solutions implemented a "hot alert" system to take immediate action…...
Acting On Customer Insights Saves $34 Million

Acting On Customer Insights Saves $34 Million

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By committing themselves to the customer experience and taking action on customer insights, this…...
Discovering a Wealth of Untapped Customer Insight

Discovering a Wealth of Untapped Customer Insight

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Through effective use of text analytics and by taking action on customer insights, this leader in…...

Walker Blogs

Check out our blogs featuring Walker’s brightest individuals discussing topics about customer intelligence.

Leslie Pagel

Customer Focused Innovation

by Leslie Pagel

Tips to satisfy customers’ real-time needs
Customers will want to do business with companies that keep them on their toes and are always one st...

Patrick Gibbons

Engaging the Enterprise

by Patrick Gibbons

Foolish CX - What are our top blunders?
April Fools' Day will be here soon and I'm getting ready! No, I'm not planning any prac...

Chris Woolard

Loyalty in the Workplace

by Chris Woolard

Yahoo Work from Home Policy
I am sure you heard back in February the CEO of Yahoo decided to cancel the work from home policy an...

Mark Ratekin

Customer Strategy & Analysis

by Mark Ratekin

Customer Experience in 2013: The Promise of Big Data
This blog series focuses on some trends and themes that I predict will have a great impact on the di...

Kitty Radcliff

Customer Experience Lessons

by Kitty Radcliff

Start with the fundamentals
A customer experience expert recently provided some great advice in a best practice sharing sessio...

Brad Harmon

Customer Focused Channels

by Brad Harmon

Who needs who more? The role of dependency in channel/suppli
An emerging trend in the study of relationships is how dependent the parties are on one another fo...

Katie Kiernan

Listening to Customers

by Katie Kiernan

CX Hazards on the Road to Results
Driving business impacting results is one of the key responsibilities we all have as customer expe...

Troy Powell

Customer Insight Driven

by Troy Powell

Defining Big Data, it's all about the analytics
As is true of most analytic types, I've grown tired of the hype and hub-bub surrounding Big Data...


B-to-B White Paper Series

Driving Retention With VoC

Driving Retention With VoC

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Account managers and sales representatives in B-to-B companies increasingly need help managing their…...
Driving Profitability with VOC

Driving Profitability with VOC

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One of the best strategies for B-to-B companies to increase profitable growth is to ensure they are…...
Driving ROI With VoC

Driving ROI With VoC

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Intuitively, the notion of customer loyalty makes sense and feels like "the right thing to do."…...