Well-informed customers want to do business with companies that know them and their business needs intimately. Knowledge of the need to personalize the customer experience for savvy customers drove Ferguson to transform its relationship model. By designing a dynamic model based on customer expectations, Ferguson hoped to achieve what these types of projects too often lack – employee buy-in and engagement.
Today’s savvy, well-informed customers want to do business with companies that know them and their business needs intimately. With this knowledge, companies can create personalized experiences that meet customer needs. But this means companies must dig deeper to learn more about what individual customers want and value.
Belden designs, manufactures and sells a comprehensive portfolio of cable, connectivity and networking products for the transmission of signals for data, sound and video applications. In order to maintain industry leadership, Belden has put the customer voice at the center of its priorities as a company.
ARRIS is a world leader in entertainment and communications technology. ARRIS innovations combine hardware, software and services across the cloud, network and home to power TV and Internet for millions of people around the globe. The people of ARRIS collaborate with the world's top service providers, content providers and retailers to advance the state of the industry and pioneer tomorrow's connected world.
Avaya, a leading global provider of next-generation business collaboration and communications solutions, prides itself in its award-winning support organization that helps their customers get the most out of their Avaya solutions. Using internal metrics, external feedback and industry benchmarking, Avaya continues to elevate the service and support it provides.
Walker helped a nonprofit foundation use donor insights to redefine and better align its fundraising strategy with donor priorities, increasing donations by 33 percent.
A leading provider of technology solutions implemented a "hot alert" system to take immediate action on their customer issues. In one year they were able to convert thousands of sales leads into millions in revenue.
By committing themselves to the customer experience and taking action on customer insights, this leader in data storage systems made changes that not only benefitted their customers, but also saved their company $34 million.
This market-leading technology firm used customer insights to make it easier to conduct business and as a result, saved hundreds of millions of dollars.
Through effective use of text analytics and by taking action on customer insights, this leader in data storage systems made changes that not only benefitted their customers, but also saved their company $34 million.