Close-the-Loop Programs


A resource for CX and XM professionals.

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Taking action – one customer at a time

In the business-to-business world the quickest way to have an impact is one customer at a time, addressing specific issues with each customer, account, and/or partner. However, managing customer cases at this level of granularity is difficult, requiring an efficient system to arm the right people with the right information. 

At Walker, we understand the intricacies of B-to-B organizations and have designed close-the-loop programs that have generated millions in return on investment. We set up systems to trigger immediate action the moment that a problem is detected or an opportunity is revealed.